Podcasting Moms in Business: Tips for Launching, Growing, and Monetizing a Podcast

22. Score Your Podcast & Identify Growth Opportunities

Episode 22

Download this powerful and FREE tool designed to help mompreneurs measure their podcast’s effectiveness in driving business growth!

In this episode of Podcasting Moms in Business, Whitney explains how tracking key metrics like audience engagement, content impact, and monetization opportunities can provide valuable insights into what’s working—and where there’s room for improvement.

She also emphasizes the importance of consistency in tracking your podcast’s performance and offers actionable advice on how to use the scorecard to identify successes and areas to refine. 

By following this intentional approach, you’ll be able to make small, meaningful adjustments that lead to significant business growth over time.

Listen to the episode to answer the following questions:

  • What is the Podcast Content Success Scorecard, and how can it help me track my podcast’s effectiveness?
  • Which key metrics should I be focusing on to measure audience engagement, content impact, and monetization?
  • How can I use the scorecard to ensure my podcast is driving leads and sales for my business?
  • Why is consistency in tracking metrics important for long-term growth?
  • How can I identify areas for improvement and boost my podcast’s impact on business success?

Resource Link(s):

  1. Want customized support from Whitney to launch, grow, and monetize your podcast?! Apply for 1:1 Podcast & Business Coaching - Only 5 spots are available now.
  2. Want to launch your podcast like a pro? Download the FREE ultimate launch guide and skip the overwhelm as a new podcaster.
  3. Want to join a supportive podcast community with other moms just like you? Join the Podcasting Moms in Business Facebook Group today!
  4. Want to chat more about how to reach your podcast goals? Send Whitney a DM on Instagram!