Podcasting Moms in Business: Tips for Launching, Growing, and Monetizing a Podcast

26. Do you REALLY want more Podcast Downloads?

Whitney Gardner - Business & Podcast Coach Episode 26

Are you ready to move beyond vanity metrics and create a podcast that builds lasting impact, business growth, and grows your audience? 

In this episode of Podcasting Moms in Business, Whitney Gardner discusses the common misconception that podcast downloads are the primary measure of success. She also shares alternative metrics to focus on instead. 

The episode encourages podcasters to rethink their strategies and prioritize other metrics over podcast downloads. 

Listen to this episode to answer the following questions:

  • Why are downloads often considered a vanity metric, and what does this mean for podcasters?
  • What metrics are more meaningful indicators of podcast success than downloads?
  • How can email list growth impact business growth for podcasters?
  • Why is listener retention an important metric, and how does it influence content planning?
  • How can focusing on a niche help drive engagement and audience loyalty?

Resource Link(s):

  1. Want customized support from Whitney to launch, grow, and monetize your podcast?! Apply for 1:1 Podcast & Business Coaching - Only 5 spots are available now.
  2. Want to launch your podcast like a pro? Download the FREE ultimate launch guide and skip the overwhelm as a new podcaster.
  3. Want to join a supportive podcast community with other moms just like you? Join the Podcasting Moms in Business Facebook Group today!
  4. Want to chat more about how to reach your podcast goals? Send Whitney a DM on Instagram!